
Americans are so fat, they need KING-KONG CASKETS
By DEREK CLONTZ
Your World Report
Movers and shakers in the
funeral industry say Americas obesity crisis is stimulating demand for
king-size caskets and jumbo cremation urns for jelly-bellies who are too big and fat to
fit in regulation containers.
But the news isnt all good for the
undertaker. According to insider reports:
* Dangerous, out-of-control grease fires in
crematoriums designed to incinerate normal-sized people are becoming an everyday
occurrence.
* Precious reserves of embalming fluid and
formaldehyde are at historic lows, forcing some funeral homes to water down
what little theyve got left with household disinfectants, pesticides and chlorine
bleach so they can meet extra demand created by dead fatties.
* Lawsuits from mortuary workers and pallbearers
whove injured their backs trying to hoist lard butts off embalming tables
and shuttle them into their graves are so common and lucrative that attorneys who used to
tail ambulances are now chasing hearses -- with a vengeance.
"I guess the old saying is true -- Youve got to take the good with the
bad," says Daniel Kelm, publisher of the Chicago-based Funeral
Trendspotter trade journal.
On the one hand, were seeing
the creation of an industry within an industry, and the prospects are really exciting,
both for funeral homes -- which stand to make a killing by selling bigger and more
expensive caskets and urns -- and for the deceased, who wont be so cramped in their
final resting place.
On the other hand, were seeing increased costs ranging
from unanticipated capital investments in bigger cremation ovens to higher insurance costs
to cover the cost of treating back injuries and defending against lawsuits.
Funeral directors are keeping a low profile
-- thats how they play their game. But when push comes to shove, even as they
face greater business risks and higher costs, you better believe theyre licking
their chops.
The average cost of a standard-size coffin
is $3,000. Double-wide and triple-wide versions with reinforced handles are going for
$7,000 and up.
That's a huge boost in income. And I
assure you, as kind and caring as they might seem to be when theyre
counseling you on the purchase of a casket, they arent in the business
for their health.
Specialty coffin makers have made oversized
caskets for years to accommodate what eye-rolling mortuary
workers jokingly call elephants" -- but only lately have
sales shot through the roof.
And with the federal Centers for Disease Control
in Atlanta reporting that 60 million food-crazed Americans are, according to a shocking
new report, packing on pounds like there's no
tomorrow," funeral-industry analysts are confident that sales -- and
profits -- will increase even more.
Belinda Joffre, of Atlanta, Georgia, shelled out
$9,300 for her 430-pound husbands oversized coffin after he choked to death on
a turkey leg at the age of 26, and she says it was worth every penny.
The funeral was beautiful and it went off
without a hitch, she says, adding, I wish I could say the same about my
fathers funeral.
When he died in 1999, he weighed more than
my husband, but nobody told us about comfort-sized caskets.
When they opened his regular casket for the
viewing, I kept thinking something was wrong. But I couldnt figure out what it was.
Then when the pallbearers started carrying
the casket to the hearse one of the handles broke off under Daddys weight and he
rolled out on the floor.
Ill never forget that moment the
longest day that I live. His right arm and right leg were missing. The undertakers had
taken them off so he would fit in the coffin.
They even stuffed newspapers in his pants
and shirt and arranged everything so we couldnt tell.
Joffre's experience isn't common -- but it's not
unheard of either, says Kelm.
"Funeral homes are much better prepared
to handle large customers today than they have been in the past," he says.
"And let's not forget, in the final analysis, the size and strength of the coffin you
buy is up to you."
Question? Comment? What do you think? Write Your
World Report Editor Derek Clontz . He reads and responds personally to every
letter, often within minutes and always within one business day.
Remember: Your World Report is the world's fastest-growing
newsmagazine.* Welcome to our family of readers - 2.5 million strong.
* GNI Global Readership Survey 2009.
Copyright © 2009 4-Page Media, Inc./Your World Report.
All rights reserved. |